Thursday, 14 July 2005

In Case Of Emergency

My good friend Trudi, who is currently in London, emailed me this great idea...
East Anglian Ambulance Service have launched a national "In case of Emergency ( ICE ) " campaign with the support of Falklands war hero Simon Weston.

The idea is that you store the word " I C E " in your mobile phone address book, and against it enter the number of the person you would want to be contacted "In Case of Emergency".

In an emergency situation ambulance and hospital staff will then be able to quickly find out who your next of kin are and be able to contact them.

It's so simple that everyone can do it. Please do.
Fantastic and simple idea that will hopefully catch on.

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